Changes

During the early 2000s Games Workshop acquired the rights to produce Lord of the Rings miniatures. Taking advantage of the success of the then-recent Peter Jackson films, the company experienced a temporary boom.{{Fn|17}} By the end of the first decade of the 21st century, the company was having problems with falling profits being blamed on collectible card games. The company has been attempting to create a dual approach that will appeal to both older, loyal customers while still attracting the younger audience. This has seen the creation of initiatives such as the "Fanatic" range that supports more marginal lines with a lower cost trading model.

==Miniatures games==